Yizhen Zhen

Yizhen Zhen founded and leads Simula, which helps AI apps monetize through native, interactive advertising. He previously worked in software engineering at Google and private equity at Bain Capital, and has built games and apps since childhood.

Career

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Elsewhere

Simula

Until Present

Founder & CEO

Builds native advertising infrastructure and interactive ad experiences for AI applications.

Bain Capital

Jan 2024 — Jan 2025

Private Equity

Blackstone Inc

Jan 2023 — Jan 2023

Real Estate

Google

Jan 2022 — Jan 2022

Software Engineer

Dartmouth College

Bachelors, Software

Plano West Senior High School

Harvard Business School

Masters, Business

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Yizhen Zhen

Simula

Bain Capital

Blackstone Inc

Google

Dartmouth College

Plano West Senior High School

Harvard Business School

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