Sarah Cheung, known online as Sacheu, is a beauty creator and the co-founder and chief creative officer of SACHEU Beauty. She helped launch the brand with stainless-steel facial tools before expanding into skincare and viral color cosmetics including Lip Liner STAY-N.
Sarah Cheung, known online as Sacheu, is a beauty creator and the co-founder and chief creative officer of SACHEU Beauty. She helped launch the brand with stainless-steel facial tools before expanding into skincare and viral color cosmetics including Lip Liner STAY-N.
Career
Sarah Cheung attended University of Texas - Austin, earning a Bachelor of Arts in Philosophy.
SBCo-founder and Chief Creative Officer at SACHEU Beauty from 2020 to Present.Leads creative direction and product development for the beauty brand.
SBeauty content creator at Sacheu from 2016 to Present.Creates beauty education, reviews, and product content across social platforms.