Marketrix uses synthetic personas grounded in public data to explore real products, helping teams test user journeys, campaigns, and launch decisions before committing.
Products & media
PersonaOS
Provides synthetic personas grounded in public demographic and occupational data for audience research and behavioral simulation.
Marketrix Surveys
Collects questionnaire responses from real users, synthetic personas or conversational AI interviews in a shared survey workflow.
Simulation Engine
Runs synthetic users through real browser journeys, mapping product states and identifying friction or regressions as software changes.
Ailey
Pilot-stage shelf-mounted assistant that answers shoppers from approved product information and escalates unresolved questions to store colleagues.
Team
Founders
2 people
