CabanaFounder, CEO
Apr 2024 — Present
Jeremy Yamaguchi I'm a career entrepreneur who has spent the last fifteen years building companies at the intersection of technology and home services, a corner of the economy that is massive, unglamorous, and chronically underserved by modern software. I previously founded Lawn Love, a Y Combinator–backed lawn care marketplace. As a solo founder, I grew the company from an idea into a national platform with 250 corporate employees and more than 7,000 field technicians, operating across 120 cities in 40 states. In 2021, Lawn Love merged with a competitor to form the largest marketplace in the lawn and garden category. Before that, I founded Golden Shine, a fully bootstrapped home services marketplace. The company ranked #5 on the FAST100 list of fastest-growing privately held companies in 2013 and was acquired by a private equity firm the same year. Even earlier, in my early twenties, I started a digital marketing agency, where I learned SEO, SEM, and performance-driven growth back in the early days of those disciplines. Today, I'm building Cabana, the first national brand in pool service. We partner with exceptional local pool company owners and help them scale using purpose-built technology, oper
Jeremy Yamaguchi I'm a career entrepreneur who has spent the last fifteen years building companies at the intersection of technology and home services, a corner of the economy that is massive, unglamorous, and chronically underserved by modern software. I previously founded Lawn Love, a Y Combinator–backed lawn care marketplace. As a solo founder, I grew the company from an idea into a national platform with 250 corporate employees and more than 7,000 field technicians, operating across 120 cities in 40 states. In 2021, Lawn Love merged with a competitor to form the largest marketplace in the lawn and garden category. Before that, I founded Golden Shine, a fully bootstrapped home services marketplace. The company ranked #5 on the FAST100 list of fastest-growing privately held companies in 2013 and was acquired by a private equity firm the same year. Even earlier, in my early twenties, I started a digital marketing agency, where I learned SEO, SEM, and performance-driven growth back in the early days of those disciplines. Today, I'm building Cabana, the first national brand in pool service. We partner with exceptional local pool company owners and help them scale using purpose-built technology, oper
Apr 2024 — Present
Jan 2014 — Jun 2021San Diego, California, United States