Caiti Donovan leads fan intelligence at the WNBA, connecting data, consumer insights, analytics, and innovation to support fan growth and business performance. She has built a career in data-driven growth, audience strategy, partnerships, and business development across sports, media, and technology, including work with the WNBA, SheIS Sport, Spotify, and Viacom.

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Caiti Donovan leads fan intelligence at the WNBA, connecting data, consumer insights, analytics, and innovation to support fan growth and business performance. She has built a career in data-driven growth, audience strategy, partnerships, and business development across sports, media, and technology, including work with the WNBA, SheIS Sport, Spotify, and Viacom.

Career

Caiti Donovan studied at Columbia University in the City of New York.

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