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A profile about the people, projects and experiences behind their work. Discover their career, contributions and connections.

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Company name

2022

Founder

Company name

2022

Founder

Sergei Sorokin

Sergei Sorokin leads Highlight AI as CEO, building tools to organize context across workplace applications, teams and agents. He previously led product and Nitro at Discord, worked at Facebook and Yahoo, and built or advised AI startups including Weights, Aura and OffCall.

Career

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Based in: San Francisco
Elsewhere

Highlight AI

Nov 2025 — Present

Co-Founder and CEO

EZH

Jan 2016 — Present

Advisor & Angel Investor

Discord

VP Product
2021 — 2024
San Francisco, California, United States
Head of Product & Data
Jan 2016 — Jan 2021
San Francisco, California, United States

Yahoo

2014 — 2016

Lead, Mobile Growth & Analytics

MessageMe

2013 — 2014

Director of Product

6waves

Director of Product
2011 — 2012
Product Manager
Jan 2009 — Jan 2011

Facebook

2008 — Oct 2008

PM Intern, Growth

Stanford University

Bachelor's studies in economics

Products & media

highlightai.com

The Highlight Beta Is Here: The Command Center for Your Working World

Sergei explains how his experience in games and at Discord shaped Highlight’s approach to shared context, proactive assistance and user control.

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