Sebastian Schelper As founder of the strategic advisory firm bq.Capital we guide CEOs and family offices — especially founder-led and family-owned enterprises — to turn complex businesses into companies people LOVE and are proud to own: Brands that attract Raving Fans who pay a premium, stay loyal, and refer others. I bring 25+ years of strategic innovation leadership with the BMW Group, where I served as production strategist and transformative innovation lead, helped found BMW i (the 1st “born electric” BMW i3 & i8), and advanced autonomous-driving ventures in Shanghai and Silicon Valley. Today my focus is Fusion.Core™ — the emotional center of gravity of a company. It’s the ONE emotional core that: - Speaks directly to the subconscious - Connects straight to the HEART 💜 - Aligns family capital and corporate strategy around a single felt promise your market will remember When your Fusion.Core™ is clear, you stop competing on features and start winning on how it FEELS to engage with your company. You craft experiences people remember. You build lasting legacy. I’ve seen this work at global scale. As part of the founding team of BMW i, we launched the first Born Electric + Born Sustainable luxury ca
Founder & CEO bq.Capital
Founder bq.Labs Research Foundation
Vice President Product & Strategy (Autonomous Driving Sensors)
Chief Operating Officer (COO) - Deep Reinforcement Learning Autonomous Driving
Master's studies in engineering
Master's studies in mechanical
