Willem Van Lancker invests in early-stage technology companies as a partner at Terrain and works with founders on product, narrative and design. He previously led incubations at Thrive Capital, co-founded the book subscription service Oyster, and worked in design at Google, Apple and IDEO.

Unclaimed profile

Willem Van Lancker invests in early-stage technology companies as a partner at Terrain and works with founders on product, narrative and design. He previously led incubations at Thrive Capital, co-founded the book subscription service Oyster, and worked in design at Google, Apple and IDEO.

Career

Willem Van Lancker studied at Rhode Island School of Design (BFA, Graphic Design (2010)).

Founder and Partner at Terrain from 2024 to PresentCo-leads an early-stage investment firm and creative partner for technology founders.
Design Lead, Google Maps at Google from 2010 to 2012Helped lead design for Google Maps, including its first iPhone application.

Investing Announcements

Cosigns Received

Georg PetschniggCo-founder of FiftyThree
First Cosign
So enjoyed working with you and I’m hoping for more. You raised the profile for consumer and design focused venture.
Source
terrain.com

Design Literacy in the Age of Intelligent Automation

Open ↗
terrain.com

The Real Thing

Why a founder’s decisions and commitments matter more than claims of authenticity.

Open ↗
terrain.com

Three Weeks to Print

How Base Power’s creative team made a recruiting newspaper, with Willem’s account of the collaboration and execution.

Open ↗
terrain.com

What to Look for in Your First Designer

A practical framework for choosing a startup’s first designer and helping them succeed.

Open ↗

Willem's Collections

Willem's Lists

In these lists

Cosigns Given