Location: Bengaluru
Experience: 2–4 years
Employment Type: Full-time

About the Role

We are looking for an SEO Content Writer who can create high-quality, structured, search-focused content for RentoMojo. The candidate should understand SEO, search intent, content flow, and how to create genuinely useful content for users and search engines.

Key Responsibilities

• Create well-structured, SEO-aligned, and engaging content for blogs, category pages, landing pages, city pages, and other website content.

• Conduct keyword research using tools such as Google Keyword Planner and other SEO tools to identify relevant keywords, search volumes, and content opportunities.

• Understand search intent and SERPs and create content flows based on what is performing, while identifying opportunities to improve rather than simply copying competitors.

• Have a good understanding of keyword usage, keyword placement, anchor text, and internal linking.

• Create GEO-friendly content that is clear, informative, well-structured, and useful for AI-driven search experiences.

• Ensure content is original, plagiarism-free, human-written, and not generic AI-generated content.

• Conduct basic competitor/SERP and content-gap research before writing.

• Work with SEO briefs and follow keyword, structure, linking, and content requirements accurately.

• Have a basic understanding of on-page SEO, metadata, URL structure, headings, internal linking, indexing, and other SEO fundamentals.

• Support basic SEO activities beyond content writing, including content audits, keyword tracking, identifying optimization opportunities, and implementing on-page SEO improvements.

• Review and reoptimize existing content based on SEO performance.

• Track content performance after publishing/reoptimization using tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, etc.

• Collaborate with the SEO team to continuously improve content quality and organic performance.

Requirements

• 2–4 years of experience in SEO content writing/content marketing.

• Strong written English, grammar, research, and editing skills.

• Good understanding of SEO, keyword research, search intent, on-page SEO, internal linking, and content structure.

• Hands-on understanding of Google Keyword Planner and basic keyword research processes.

• Ability to plan a logical content flow before writing.

• Basic understanding of SEO beyond content writing and willingness to work on broader SEO activities.

• Understanding of how to use AI tools responsibly without compromising originality and content quality.

• Ability to understand SEO performance data and make content improvements based on it.

Key Skills

SEO Content Writing | Keyword Research | Google Keyword Planner | Search Intent | Content Structuring | SERP Analysis | Keyword Usage | Anchor Text | Internal Linking | On-Page SEO | GEO | Content Optimization | Content Reoptimization | SEO Performance Tracking | Research & Editing