Freelance Social Editor, Complex Latin (Weekdays)
New York · Contract · Posted 3H AGO
USD 38
Company And Culture
Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.
Why We're Hiring
Complex is seeking a culturally fluent, creative, and entrepreneurial Social Editor to help launch and build Complex Latin, a new social-first media vertical celebrating the people, stories, and movements shaping modern U.S. Latino culture.
As a founding member of the team, this person will play a critical role in establishing Complex Latin's social identity, developing its editorial voice, growing its audience, and creating original content across music, sports, entertainment, fashion, food, and streetwear. Working closely with the GM of Latin Business, editorial, on-camera talent, and Complex's broader Social team, they will help build a culturally authoritative platform rooted in discovery, access, and a distinctly Complex point of view.
The ideal candidate is a bilingual storyteller with sharp editorial instincts, a strong understanding of social platforms, and a passion for identifying the people, stories, and cultural moments that resonate with Latin audiences.They should be equally comfortable developing original content concepts, reacting to breaking news, managing freelance contributors, analyzing performance, and appearing on camera when needed.
This is a hands-on, high-ownership role for someone excited by the opportunity to build something new. Success requires creativity, resourcefulness, adaptability, and a solution-oriented mindset, along with the ability to move quickly, navigate ambiguity, and turn ambitious ideas into consistent execution. Working Days & Hours Monday through Friday: 10am to 6pm EST (Hybrid, 3 days a week in-office), 40 hours/week
This is a hands-on, high-ownership role for someone excited by the opportunity to build something new. Success requires creativity, resourcefulness, adaptability, and a solution-oriented mindset, along with the ability to move quickly, navigate ambiguity, and turn ambitious ideas into consistent execution. Working Days & Hours Monday through Friday: 10am to 6pm EST (Hybrid, 3 days a week in-office), 40 hours/week
What You'll Do
- Help build and establish Complex Latin's social presence from the ground up, developing a distinct voice, tone, content identity, and platform strategy that aligns with the broader Complex brand while authentically reflecting Latin culture.
- Identify compelling intersections between Latin culture and Complex's core editorial pillars, including hip-hop, music, sports, sneakers, streetwear, and pop culture.
- Own the day-to-day management, content creation, curation, publishing, and performance of Complex Latin's social channels, including Instagram, TikTok, Facebook, X, and emerging platforms as appropriate; Identify opportunities to optimize performance and expand the vertical's influence.
- Monitor social performance and audience behavior, using data and platform insights to inform editorial decisions, refine content strategy, and recommend strategic pivots; Identify emerging platforms, formats, and audience behaviors, continuously experimenting with new approaches to content creation and distribution.
- Demonstrate strong editorial judgment and cultural sensitivity, ensuring content is accurate, engaging, authentic, and reflective of the diverse communities and perspectives within Latin culture.
- Write, edit, and publish engaging social copy in both English and Spanish, adapting language, tone, and framing to the platform, audience, and story.
- Recruit, onboard, train, and manage a team of freelance social editors to support daily publishing, breaking news, and expanded coverage needs.
- Participate in original video content creation, including developing concepts, supporting production, and appearing on camera as needed.
- Support the promotion and social execution of Complex's commerce, experiential, and branded initiatives, ensuring alignment with Complex Latin's audience and editorial identity.
- Share cultural insights, emerging trends, platform learnings, and best practices with the broader organization, serving as a resource on Latin culture and its relevance to Complex's audiences.Explore and integrate AI tools and emerging technologies to improve efficiency, streamline workflows, and support creative innovation.
Who You Are
- 4-5+ years of professional social media, digital editorial, or content creation experience, preferably with a publisher, media company, or culturally relevant brand.
- Fluency in written and spoken English and Spanish is required, with a nuanced understanding of when and how to use each language authentically to connect with U.S. Latino audiences.
- Deep, nuanced knowledge of U.S. Latino culture and its diverse communities, with an instinct for identifying emerging talent, cultural movements, and conversations across music, sports, entertainment, fashion, food, and streetwear. Candidates should demonstrate strong cultural taste, an understanding of regional and diasporic identities, and the ability to connect these stories to Complex's broader editorial universe.
- Demonstrated editorial judgment to tell stories authentically and avoid treating Latin identity as a monolith.
- Demonstrated understanding of major social platforms, including Instagram, TikTok, Facebook, X, and YouTube Shorts, with an instinct for platform-specific storytelling and emerging trends.
- Excellent writing, editing, proofreading, and communication skills, with the ability to translate complex or nuanced cultural conversations into compelling social content.
- Strong editorial instincts, sound judgment, and the ability to identify stories, trends, memes, and emerging talent before they reach mainstream attention.
- Comfort and willingness to appear on camera as part of original social content, interviews, event coverage, or other editorial opportunities.
- Ability to interpret social performance metrics and translate insights into actionable strategies for audience growth and engagement.
- Proficiency in social content creation and editing tools, including Adobe Creative Suite, Premiere Pro, or comparable software.
- Must be able to work in person from Complex's New York City office.
- Must be willing to work nights, weekends, and holidays as needed for breaking news, major cultural moments, and event coverage. Core Competencies
- Entrepreneurial Spirit: Thrives in building something new, taking initiative, creating structure where it doesn't yet exist, and identifying opportunities for growth.
- Cultural Fluency: Demonstrates an authentic, nuanced understanding of Latin culture and its intersections with Complex's broader editorial universe.
- Editorial Judgment: Makes smart, timely, audience-aware decisions while maintaining accuracy, credibility, and cultural sensitivity.
- Creative Innovation: Pushes beyond traditional editorial formats to develop original, distinctive, and culturally resonant social content.
- Strategic & Analytical Thinking: Balances creative instincts with performance insights to inform decisions and drive measurable results.
- Adaptability & Problem-Solving: Navigates ambiguity, changing priorities, and unexpected challenges with agility, resourcefulness, and a solutions-first approach.
- Ownership & Accountability: Takes responsibility for the quality, consistency, growth, and performance of Complex Latin's social presence.
- Collaboration & Leadership: Builds strong cross-functional relationships, effectively manages contributors, and contributes to a shared vision for the vertical's success.
Similar roles
Freelance Social Editor, Complex Latin (Weeknights)Complex Networks · Remote
Technical Content ManagerOkta · San Francisco · New York · Chicago · Washington, DC
Technical Content ManageratSpoke · San Francisco · New York · Chicago · Washington, DC
Video Editor - Spanish ContentPocket FM · Remote
Audit StaffCurrent · New York · Tampa
Associate Manager, Integrated Marketing - Strategic BetsDoorDash · San Francisco · New York · Seattle · Los Angeles · Boston · Austin · Chicago · Washington, DC · Denver · Atlanta · Miami