Icertis is seeking a Senior Manager, SAP Product Marketing to drive go-to-market strategy and execution for the Icertis + SAP partnership. This role involves a wide variety of marketing initiatives to bring Icertis + SAP solutions to market, partnering closely with Solutions and GTM teams on overall direction while independently owning execution across messaging, enablement, and content. 

The ideal candidate is a results-oriented, highly motivated marketer with a passion for technology, strong strategic judgment, and excellent written and oral communication skills. 

If you thrive in a fast-paced, growth-focused environment and want to help shape how Icertis and SAP go to market together, we want you on our team!

Location: Candidates can be based anywhere in Germany. For those based in Frankfurt, we work in a hybrid model, with two days per week spent collaborating with colleagues in our Frankfurt office.

This is an individual contributor role without people management responsibilities.

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• Experience in high-tech or enterprise software, in Product Marketing or Product Management; experience with partner/alliance marketing or the SAP ecosystem is advantageous.
• Proven ability to create and independently execute go-to-market strategies for products and solutions
• Strong strategic thinking with a bias for execution; ability to evaluate business issues, resolve problems, and contribute to business planning.
• Strong positioning and storytelling skills across multiple audiences.
• Strong AI-first mindset with experience leveraging AI-powered tools to enhance market insights, content development, and go-to-market execution, while applying strategic thinking, creativity, and human judgment to drive meaningful customer engagement and business outcomes.
• Strong organizational and execution skills with excellent attention to detail.

• Self-starter who truly enjoys working in a fast-paced, innovative environment.

   

• Drive messaging, positioning, and go-to-market strategy for Icertis + SAP solutions across geographies and industry- and persona-specific segments.
• Own the development of product presentations, guides, technical briefs, and other tools that enable Icertis and SAP sales teams to sell effectively, prioritizing content investments based on business impact.
• Develop and train field teams on sales enablement tools and proactively identify and close gaps in enablement coverage.
• Represent Icertis at industry conferences and first-party events to evangelize and drive demand for Icertis + SAP solutions.
• Track key metrics related to content effectiveness and translate findings into recommendations for the leadership team.
• Work collaboratively across Marketing, Alliances, Sales and Product to deliver against go-to-market strategic goals, owning specific segments or workstreams within it.