Reports to: Cofounder / Head of Marketing

Salary range: $120,000–$150,000

About the role

Locale is looking for a Growth Lead to find and prove out new acquisition channels. You’ll scout channels, run them hands-on, and bring in the right resource once one proves it can scale. Success is measured by real, sustainable revenue growth.

What you’ll do

• Scout and operate new acquisition channels, from campaign setup and copy to budget management.
• Set clear success criteria, analyze performance, and decide what is worth scaling.
• Bring in agencies, employees, or contractors to scale what works while retaining ownership of strategy and results.
• Track and communicate channel performance and ROI with a focus on revenue.

What we’re looking for

• Ideally 3–5 years in growth or performance marketing with hands-on channel management.
• A track record of testing and scaling acquisition channels from scratch.
• Comfort with ambiguity and a data-driven, revenue-focused approach.
• Experience managing agencies, contractors, or channel-specific hires is a plus.
• Based in, or willing to relocate within, the SF Bay Area or LA/OC region.

Compensation and logistics

• $120,000–$150,000 base salary, depending on experience.
• Full-time and remote-first, with occasional in-person office days.
• Must live within Locale’s delivery radius in the Bay Area or LA/OC.