Software engineer
- Location
- San Francisco
- Type
- Full time
- Compensation
- $150k-$200k
- Posted
- 2 days ago
Join a team building useful software. Work closely with engineering and design to turn new ideas into products.
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Company description Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds. Overview The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients. To help with this, we’re looking for an outstanding Associate Director—someone who can lead strategic client growth, provide innovative data-driven solutions to marketing challenges, and motivate internal teams to bring marketing ideas to life. Sound like you? Read on. Responsibilities As an Associate Director, you’ll guide teams in driving strategic data-driven growth. You’ll work to surpass client goals through brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy. Day-to-day, your role includes: Acting as a key partner for clients and internal teams by developing measurement frameworks and learning agendas that define objectives, KPIs, and testing priorities for campaigns and new initiatives Expanding client work, including building recommended approaches and scope Evaluating new online and offline data sources, technologies, partnerships, and measurement solutions, informed by the latest industry trends and client priorities Guiding clients on marketing and measurement innovations, identifying creative ways to use data across Media, Creative, CRM, and eCommerce Managing efficient execution of projects, including the implementation of best practices Leading and developing analytics teams through coaching, clear direction, department-wide training, and opportunities for career growth Qualifications 7-9 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company Expertise in full-funnel marketing analytics, spanning brand marketing, upper- and mid-funnel engagement, and lower-funnel conversion Expertise in retail media and direct-to-consumer performance marketing analytics, including paid search Experience with CRM, website, and creative analytics, translating findings into recommendations that improve marketing effectiveness Strong client relationship and communication skills, with experience managing multiple projects across teams Experience managing teams and developing talent Strong analytical, critical thinking, and problem-solving skills Foundational understanding of marketing measurement models, attribution, incrementality testing, and closed-loop measurement solutions, including their applications and limitations Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.) Working knowledge of generative engine optimization (GEO), answer engine optimization (AEO), and applications of AI and large language models (LLMs) in marketing and analytics Experience using generative AI tools, such as Microsoft Copilot, ChatGPT, Gemini, or Claude, to support analytics work, research, coding, or documentation is a plus A four-year college degree; advanced degree is a plus Passion for online advertising and emerging trends in the digital landscape The ability to thrive in a fast-paced and deadline-driven environment Got the sparkle? Apply if you believe your unique skills are a fit. Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $112,290.00 - USD $161,280.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/1/2027.