Head of Marketing

About the Role

Own end-to-end marketing for an AI platform serving the hospitality sector. This hands-on role combines product marketing and demand generation, using AI-enabled workflows to scale marketing programs.

What You'll Do

• Develop positioning and messaging, and build marketing site content including segment-specific solutions pages.

• Create videos, use cases, webinars, blog content, and case studies that communicate product value.

• Analyze competitors and conduct market research across hospitality and the broader AI landscape.

• Develop marketing assets and experiment with newsletters, podcasts, and influencer partnerships.

• Plan field marketing campaigns, including local activations, events, conferences, and relationship-building dinners.

• Develop and amplify executive thought leadership across LinkedIn and other channels.

• Direct and optimize paid advertising campaigns, signup funnels, and lead-generation programs.

What We're Looking For

• At least 5 years of marketing experience at a B2B SaaS or AI company, with end-to-end campaign ownership.

• Hands-on experience with paid acquisition, conversion measurement, funnel optimization, and A/B testing.

• Experience across inbound marketing, including SEO, content, and social, as well as outbound, events, and field marketing.

• Strong positioning and messaging skills for technical or complex products, plus experience producing content such as blog posts, video scripts, and use cases.

• Experience planning webinars or in-person campaigns, conducting competitive research, and running concurrent experiments at a fast-growing company.

• Ability to work with marketing design tools or collaborate effectively with designers. Hospitality experience is not required.

Compensation & Benefits

Base salary: $150,000 to $240,000 annually, plus 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available.

Location

On-site in San Francisco, California.