Crystal Chang I believe lingerie is where the body meets the soul — it should hold space for comfort, confidence, and the untold stories of every woman. With NUDE, I am building Asia’s most inclusive intimate apparel brand, designed for diverse bodies and identities across the region. Key milestones Since 2013: Served 7,700+ customers, NT$80M in revenue Since 2016: Partnered with the Garden of Hope Foundation, donating 1,600+ lingerie pieces to survivors of abuse Product range: from everyday basics to patented functional designs, reimagining underwires and reshaping delicate fabrics for everyday wear My career spans hospitality, beauty, and FMCG — building brands and creating partnerships. But NUDE is more than a business; it’s an ongoing conversation about what it means to feel at home in your own skin. Today, we are expanding into high-LTV markets, partnering with retail and cultural platforms, and raising capital to scale NUDE into Asia’s most trusted and inclusive intimate apparel brand. I welcome partners, investors, and collaborators who share our vision and values. Beyond NUDE, I believe culture fuels leadership. I am a member of the Columbia Alumni Reading Society, an active contributor
Founder & CEO @ NUDE
Brand Marketing Manager
Marketing Director
Product Manager
Account Manager
Account Executive
Masters, Business
Bachelors, Law
