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A profile about the people, projects and experiences behind their work. Discover their career, contributions and connections.

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Company name

2022

Founder

Company name

2022

Founder

Profile name

A profile about the people, projects and experiences behind their work. Discover their career, contributions and connections.

CareerDetails being loaded

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Company name

2022

Founder

Company name

2022

Founder

Brendan Falk

Brendan Falk leads Hercules, where he builds AI software that lets businesses create custom apps and websites by chatting with AI. He previously cofounded Fig, a command-line tools company acquired by Amazon in 2023, and worked on developer products at AWS before founding Hercules.

Career

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Based in: San Francisco
Elsewhere

Hercules

Mar 2025 — Present

Founder / CEO

Amazon Web Services

Global lead, GenAI, Private Equity
Aug 2024 — Feb 2025
Amazon Web Services (AWS) · San Francisco, California, United States
Principal Product Manager - Technical (Fig/Amazon Q Developer)
Aug 2023 — Aug 2024
Amazon Web Services (AWS) · San Francisco, California, United States

Fig

Mar 2020 — Aug 2023

Co-founder & CEO

The Harvard Lampoon

Jan 2017 — Apr 2020

Treasurer

Brex

May 2019 — Aug 2019

Business Development

Harvard Undergraduate Consulting Group

Sep 2016 — Sep 2018

Business Analyst

GoPay

Jun 2017 — Jun 2018

Founder & CEO

Gresham Partners

Jun 2017 — Jul 2017

Investment Banking Summer Analyst

Atomic 212º

Sep 2013 — Mar 2014

Software Engineer

Y Combinator

Harvard University

Bachelor's studies in economics

Canberra Grammar School

Products & media

codeship.com

From Fig to Hercules: finding the market

Brendan discusses Fig’s command-line product, the AWS acquisition, an enterprise-services detour and the customer-support and distribution lessons behind Hercules.

Writing

codestory.co